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London-based retailer Goodhood has teamed up with Vans for a three-shoe
collection that takes inspiration from the store’s punk beginnings.
The collection entitled ‘Love in The Time of Chaos’ features three
classic Vans styles, OG Era LX, OG Slip-On LX, and Sk8-Mid, all of which
are in Goodhood’s signature black and white colourway.
Constructed out of premium canvas and suede, each shoe features
punk-inspired graphics printed on the uppers, laces, and soles, including
spiderwebs and lightning, alongside the Goodhood logo and ‘love in the time
of chaos’ text.
According to the retailer, the choice to forgo colour was for a
“conscious decision” for a “cool mono aesthetic,” as each shoe has been
designed to be a “statement within itself, juxtaposing anarchic imagery
with positive energy, created with a full heart and an open mind”.
The trainers are available via a pre-launch raffle on the retailer’s
website, with shoppers invited to enter a draw to win the opportunity to
buy the products. This raffle system method for new releases “gives a level
playing field to all, no matter how sought after the product,” the retailer
adds on its website.
The Goodhood x Vans, priced from 70 to 80 pounds, will then officially
launch in the brand’s Curtain Road, London store on July 25.
Images: courtesy of Goodhood